Commerce
Online Retail
Selling the skincare you already stock through your own site, so product moves when the clinic is closed.
Live in demo
What it is
A shop built into the practice website, carrying the same clinical-grade products you sell at the front desk. Patients browse by brand or concern, see what you actually recommend, and buy without a phone call.
Why it matters to your bottom line
- Retail stock is money already spent. Product sitting in a cupboard is working capital doing nothing, and every month it sits is margin lost.
- The natural moment to reorder homecare is not during clinic hours. It is when somebody notices the bottle is nearly empty — usually in the evening, usually with a phone in hand.
- Retail margin is earned without chair time. It is the only revenue in the practice that does not consume a room, a practitioner and an hour.
- Recommending a product you cannot easily sell trains patients to buy it somewhere else — often a grey-market seller who undercuts you on the brand you introduced them to.
How it works here
Browse
Products are presented by brand and by concern, with the clinical framing that justifies the price — not as an anonymous grid.
Add to cart
A cart drawer keeps the patient on the page they were reading rather than pulling them into a separate checkout journey too early.
Check out
Payment handling and fulfilment are configured for your practice as part of the build.
See it working
This is live on the demo practice — use it rather than take our word for it.
Questions owners ask
- Can a patient buy without ever booking?
- Yes, and that is often the first transaction in the relationship. Somebody who buys a cleanser is far easier to convert to a treatment later than a stranger.
- How does the front desk know something sold?
- Orders arrive in the operations console alongside bookings, so retail and treatment revenue are visible in one place rather than in two systems that never reconcile.
Related
Want this working in your practice?
A short Discovery conversation is enough to know whether it belongs there — and what it would cost to keep doing without it.